Case study Beauty by Doctor

Beauty by Doctor.
Expert care. Real results.

A leading medical aesthetic clinic in Bondi Junction, Sydney. Combining advanced treatments with a patient-first approach to deliver natural, long-lasting results.

Doctor-led

Expert care you can trust

Evidence-based

Proven treatments backed by science

Personalised

Tailored plans for every patient

Natural results

Enhancing patient confidence

Beauty by Doctor.
Expert care. Real results.

Strategic marketing support to grow a leading medical aesthetic clinic.

Our partnership

Growth Partner

An ongoing, multi-channel marketing partnership designed to strengthen the brand, generate qualified enquiries and support sustainable clinic growth.

Facebook Ads

Campaign strategy and lead generation

Instagram

Content strategy, design and management

TikTok

Short-form video strategy and content

Klaviyo Email Marketing

Campaigns, education and patient retention

Chinese Social Platforms

WeChat and Xiaohongshu marketing

Landing Pages

Conversion-focused campaign experiences

01

Facebook Ads

High-intent Meta advertising that generates enquiries and books consultations at the lowest possible cost per lead.

Facebook

Highly Targeted

Laser-focused audiences built for real patients.

Creative That Converts

Scroll-stopping visuals and videos tailored to each treatment.

Constant Optimisation

Ongoing testing and refinement to lower cost per lead and increase enquiries.

Full Funnel Approach

Cold, warm and retargeting campaigns working together to drive results.

Campaign management

Data-driven campaigns built to perform.

Data-driven campaigns built to attract high-intent audiences and drive real bookings.

Data-driven campaigns built to perform.

Campaign examples

Attention-grabbing creatives and scroll-stopping visuals designed to convert.

6 month results

Consistent growth,
lower costs,
more patients.

1 January–30 June 2026

946

Leads Generated

From Meta campaigns

A$13

Cost Per Lead

Efficient patient acquisition

117K+

Accounts Reached

Across all campaigns

7.7K+

Link Clicks

High-intent engagement

02

Instagram
Management

Strategic content and data-driven insights that build trust, grow the audience and drive real patient enquiries.

Instagram
Instagram
Management
Instagram
Management

Our approach

Strategic Content

Content planned around patient needs, treatments and clinic goals.

Engaging & On-Brand

Consistent visual content designed to educate and build trust.

Consistent Growth

Ongoing publishing that strengthens awareness and audience connection.

Data-Driven Optimisation

Performance insights used to continually refine the content strategy.

Content examples

Content designed to educate, engage and convert.

A consistent mix of educational posts, treatment results, doctor-led videos and campaign content.

6 month results

Consistent content.
Meaningful growth.

1 January–30 June 2026

644K

Instagram Views

Across all content

194K

Accounts Reached

Unique audience reach

5.7K

Content Interactions

Engagement across posts and Reels

62

Posts Published

Consistent six-month output